a natural business adventure
Despite only existing for four years, Mount Warning Tours’ short life has been eventful: from purchasing the ex-Murray River ferry Spirit of Wollumbin in 2016 to enduring the devastating impact of Cyclone Debbie the following year.
“My goal with Mount Warning Tours has always been to link the rainforest, the mountains, the river and the coast,” says Michael Simmons, co-owner of this much loved and award-winning Tweed business.
It’s fair to say that Mount Warning Tours will never have to worry about things like product upgrades or quality control when what it is presenting to its guests is the spectacular Northern Rivers landscape itself.
“Before starting the business from scratch in 2014, I’d identified the opportunities for high-quality, small-group, nature-based experiences in the Tweed, which until then was a market opportunity fairly untouched, especially taking in the hinterland in the upper reaches of the Tweed River,” Michael says, who co-owns the business with Katya Simmons, Kym Marston and Jenny Mitchell .
The four locals worked together to quickly establish themselves as one of the premier tour companies in the region, being recognised with awards such as the 2017 Tweed Business of the Year in the Business Excellence Awards Tweed Shire (BEATS).