collectively creative social heaven

1080 823 In Good Company | Northern Rivers
island-collective-logo-300

Island Collective

1/16 Uki St, Yamba

www.islandcollective.com.au

Visit Clarence Valley Northern Rivers-01
collectively creative social heaven

If you are looking for contemporary artist and stylist Fleur Yorston, you’ll most likely find her among fiddle leaf figs and cane furniture, in her Yamba homewares studio, Island Collective.

Fleur knows a thing or two about island living, having spent most of her life in New Zealand, imbibing Maori and Pacific culture. Eight years ago, after travelling widely, Fleur and her family put down roots in Yamba.

What she couldn’t find, though, were homewares to suit her unique style. A collector and lover of things for the home, Fleur was inspired to start her own business, and sell wares she loved and artwork she’d created.

Now, she also runs workshops in her space, and hosts private functions. Just recently, a group of women from Wauchope indulged in a creative weekend workshop at Island Collective, accompanied by music, champagne and lots of laughter.

Many of Island Collective’s customers are local, or find Fleur while holidaying in Yamba. “When people come into the Island Collective creative space, they walk away inspired,” says Fleur.

While local and holiday traffic are good, about 70% of Fleur’s business is now generated through Instagram and her website. Fleur styles images the way she styles homes, and customers anywhere in the world have access to her studio. Island Collective pieces have found their way as far as Fiji.

Being a small, Yamba-based enterprise means Fleur needs to draw on her vast creative toolbox to make business work. But being small, and coastal, is also an edge lots of other businesses don’t have.

“I think the personalised service I provide sets me aside from bigger online lifestyle brands,” says Fleur. “And people like supporting a small, coastal business. I can offer them a piece of island living for their homes, so they can make that holiday feeling part of their every day lives.”

For Fleur, success is being able to do what you love, and make a living doing it.

“I can’t imagine not doing business from such a beautiful part of world,” says Fleur, “and with social media and the internet, these dreams can become a reality.”

Share this story

Read more stories
nimbin valley dairy 003

love, peace and artisan cheese

 666 500 In Good Company | Northern Rivers

Nimbin Valley Dairy
Not every goat in Australia has its own nutritionist and its own vet. But the goats at Nimbin Valley Dairy definitely do. Bill, the nutritionist…

all the best fine foods casino 001

our kitchen rules in the heart of beef country

 1000 664 In Good Company | Northern Rivers

All The Best Fine Foods
From little things big thing grow, goes the saying, and Casino-based business All The Best Fine Foods is certainly proof that humble….

Three generations of style

 940 627 In Good Company | Northern Rivers

Scarboroughs
Running a small clothing shop in a country town is a fine art. It requires balance, delicacy and an open mind to serve the needs of locals, tourists, the area’s workers and more.

Osteria Casaurina Tweed Coast

overtures of romance and style

 1000 667 In Good Company | Northern Rivers

Osteria
Mark Wilson, Lia Mason and Lee Middendorf all met when the three of them were working in hospitality jobs at The Sandbar …

yaru water tweed

building bridges with water

 1600 1067 In Good Company | Northern Rivers

Yaru Water
“This unique partnership between an Indigenous family and a non-Indigenous family enabled Yaru Water to start changing the way the procurement…

From trauma to business transformation

 1620 1080 In Good Company | Northern Rivers

Our Cow
For Casino-based meat providers Our Cow, the last three years have seen remarkable, game-changing growth.

island collective yamba

collectively creative social heaven

 1080 823 In Good Company | Northern Rivers

Island Collective
If you are looking for contemporary artist and stylist Fleur Yorston, you’ll most likely find her among fiddle leaf figs and cane furniture, in her Yamba…

Northern Co-operative Meat Company

collaboration and cooperative capital

 1600 1066 In Good Company | Northern Rivers

Northern Cooperative Meat Company
It comes as little surprise that one of the largest employers on the Northern Rivers is a co-operative, and with Casino being the beef capital of…

biggy pop sings support for matilda

 2048 2560 In Good Company | Northern Rivers

Byron Bay Wildlife Hospital
In 2020, Iggy Pop received a Lifetime Achievement Award at the Grammys; in the same year his pet cockatoo, named Biggy Pop, became the founding patron of Byron Wildlife Hospital…

edmonds conveyancing ballina 001

home is where the heart is

 1920 847 In Good Company | Northern Rivers

Edmonds Conveyancing
The legal aspects of buying and selling a property are not normally associated with having a laugh and even singing, but the Edmonds Conveyancing…

an epic adventure into healing honey

 1191 893 In Good Company | Northern Rivers

Gather By
Gather By is a closed-loop regenerative agribusiness that works with beekeepers and landholders in NSW and Queensland, and investors around Australia to produce and market rare, pure and potent Australian Manuka honey…

Creativity takes flight

 2560 2560 In Good Company | Northern Rivers

Honey Hunt Style
Jules Hunt moved to Byron Bay with her family 15 years ago because she wanted to raise her children with a strong sense of community. It was by chance that this move led to the flourishing of her artistic career – and more recently to her turn as a successful business woman.

putting the business into ‘show business’

 2560 1709 In Good Company | Northern Rivers

Brainstorm Productions
You might think that COVID-19 would rattle a business that delivers educational theatre into schools. But the “show must go on” mentality runs deep for Brainstorm Productions’ founder and artistic director Jenny Johnson…

mara_seeds_northern_rivers_business_feature_image_001

organic, sustainable and a local legend

 800 800 In Good Company | Northern Rivers

Mara Seeds
The farmer and owner of Mara Seeds knows what can happen when you don’t – his 8000-acre station 50km to the west of Casino has seen worse…

Cool to be kind and cans it

 957 1277 In Good Company | Northern Rivers

The Kind Coffee Co.
The KIND Coffee Co, reflects its name in everything it does.

Alternative. Accessible. Affordable.

 2560 2553 In Good Company | Northern Rivers

Nimbin Apothecary
Nimbin Apothecary is a herbal medicine dispensary providing acute over-the-counter consulting for herbal medicine prescriptions.

A community cornerstone bouncing forward

 2048 1260 In Good Company | Northern Rivers

Coraki Post Office
For all that has been thrown at the small town of Coraki in recent times, the owners of the town’s post office are rolling with the punches.

A walk on the wild side

 1245 933 In Good Company | Northern Rivers

Vision Walks Eco Tours
Wendy Bithell has built her multi-award-winning eco-tourism business, Vision Walks – Eco Tours, by combining her two areas of expertise: ecology and technology. Her Byron hinterland adventures are as diverse as nature walks with night vision goggles, Indigenous bush tucker tours, and three-day women’s indulgence escapes.

grafton_physio_business_story_001

let’s get physical

 2000 1165 In Good Company | Northern Rivers

Grafton Physio + Sport
You know you’re in good hands when you visit your physiotherapist and she turns out to be a world-class athlete. That’s the case for those who…

air t&g ballina helicpoters 002

flying high, with a helicopter view

 800 531 In Good Company | Northern Rivers

Air T&G
Northern Rivers is well known for its breathtaking natural beauty, and imagine if your day at the office involved enjoying these views from the air…

Start Typing

X