Dance call for Kyogle
Starting a dance school just five weeks before the onset of a pandemic might have dampened the spirits of some new business owners, but Haylee Holliday took it as a sign that Ascent Dance Studio had to succeed.
“I knew there was a need and a drive from the parents and the community. I didn’t want to leave them hanging,” says the CEO and science teacher as she remembers how lockdown impacted her Kyogle dance classes.
“I tried to reason my way out, but I still felt really called to do it and I knew there was a purpose and passion there.”
It’s that sense of commitment to delivering a high quality, professional service to a regional town that has been her “driving force throughout,” says the Casino resident.
Haylee, 38, has been dancing since she was five years old, but teaching the art wasn’t high on her agenda until she was persuaded to give it a try two decades ago. Fortunately for her many pupils, who range from preschoolers to adults, she kept going, and when Kyogle’s dance school closed in 2019, she stepped into the breach.
It means juggling dance classes around her primary school teaching schedule, working evenings three nights a week to teach and co-ordinate her studio’s ballet, hip hop, jazz, tap and contemporary offerings like acrodance.
“I tried to reason my way out, but I still felt really called to do it and I knew there was a purpose and passion there”

With an eye for integrating tech into her small business – she was using QR codes long before they exploded in popularity – Haylee soon integrated Zoom classes into her offerings, delivering routine and exercise throughout lockdown. The classes gave her students a semblance of normality and stood her in good stead for the reverberations of 2022’s floods, which tore through the region and saw many of her students’ families involved in the clean-up and recovery effort. Maintaining weekly consistency and throwing a bit of fun into the mix has brought her even closer to her dancers, she says.
Watching the community pull together has convinced Haylee that she wants to make Kyogle her home, adding to the sense that “people are so invested in Kyogle. They love it and they want to see it grow.”
The same goes for her work. Haylee buzzes with plans for her business and her Community Performance Class dancers, who learn in a free class she holds for locals, will grace not one but two stages in 2022, performing at the Kyogle Rotary Bazar and the Kyogle Show.
Her next move is to secure a studio space for Ascent, giving it a permanent home, rather than using a local school hall.
She is happy to put more roots down in the region that has always been home, especially inspired by its thriving creative culture.
“I grew up in Murwillumbah and I always wanted to move out. Then I travelled around Australia and realised I lived in the most beautiful part of the country,” she says.
“This area pushes me to do better because I see the high quality and the love of the arts here.”
Share this story
Read more stories
putting the business into ‘show business’
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/11/Brainstorm-Productions-image2-scaled.jpg 2560 1709 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/11/Brainstorm-Productions-image2-scaled.jpgBrainstorm Productions
You might think that COVID-19 would rattle a business that delivers educational theatre into schools. But the “show must go on” mentality runs deep for Brainstorm Productions’ founder and artistic director Jenny Johnson…
revving up the community engine
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/06/oatten-and-hoffman-kyogle-002.jpg 1000 667 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/06/oatten-and-hoffman-kyogle-002.jpgOaten and Hoffman
In 2015 Tim Hoffman was riding the high on business success, and had no clue about the blow that was awaiting him….
A walk on the wild side
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/11/Fix-Vision-Walks.jpg 1245 933 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/11/Fix-Vision-Walks.jpgVision Walks Eco Tours
Wendy Bithell has built her multi-award-winning eco-tourism business, Vision Walks – Eco Tours, by combining her two areas of expertise: ecology and technology. Her Byron hinterland adventures are as diverse as nature walks with night vision goggles, Indigenous bush tucker tours, and three-day women’s indulgence escapes.
Dance call for Kyogle
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Ascent-Dance_group-dancers.jpg 1473 828 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Ascent-Dance_group-dancers.jpgAscent Dance
Starting a dance school just five weeks before the onset of a pandemic might have dampened the spirits of some new business owners, but Haylee Holliday took it as a sign that Ascent Dance Studio had to succeed.
Clean green superfood team
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Foods-That-Love-You-Back_Erle.jpg 768 1024 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Foods-That-Love-You-Back_Erle.jpgFoods That Love You Back
Health activist Erle Astrup founded Foods That Love You Back in January 2021, and her business – which has created the world’s first affordable, alkaline shot of concentrated microgreens – is infused with the passion she has for driving it.
From trauma to business transformation
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Our-Cow.jpg 1620 1080 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Our-Cow.jpgOur Cow
For Casino-based meat providers Our Cow, the last three years have seen remarkable, game-changing growth.
our kitchen rules in the heart of beef country
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/06/all-the-best-fine-foods-casino-001.jpg 1000 664 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/06/all-the-best-fine-foods-casino-001.jpgAll The Best Fine Foods
From little things big thing grow, goes the saying, and Casino-based business All The Best Fine Foods is certainly proof that humble….
Spoiled stays for special pets
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/AdobeStock_108062461-scaled.jpg 2560 1600 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/AdobeStock_108062461-scaled.jpgSkye Park Pet Resort
In 2014, a long-held aspiration finally came to fruition for Helen and Ian MacGregor when they purchased an existing pet boarding facility in bucolic Clarenza, with the dream of making it their own.
It was time the level the paying field
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/11/Zepto-image-e1669713021167.jpg 1500 562 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/11/Zepto-image-e1669713021167.jpgZepto
What do you do next after more than a decade building up a Byron Bay skydiving business to become a national success and then stepping back after listing it on the Australian Stock Exchange?
love, peace and artisan cheese
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/06/nimbin-valley-dairy-003.jpg 666 500 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/06/nimbin-valley-dairy-003.jpgNimbin Valley Dairy
Not every goat in Australia has its own nutritionist and its own vet. But the goats at Nimbin Valley Dairy definitely do. Bill, the nutritionist…
From cobblestones to all-terrain cranes
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Wicks-Parker.webp 1200 900 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Wicks-Parker.webpWicks and Parker
Fast approaching 100 years old, the Wicks family business has helped build motorways and carry out emergency bushfire repairs, but it once hammered out steel bands for horse-drawn carriage wheels.
collectively creative social heaven
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/04/30715202_1014120148743120_6987131970559934464_o.jpg 1080 823 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/04/30715202_1014120148743120_6987131970559934464_o.jpgIsland Collective
If you are looking for contemporary artist and stylist Fleur Yorston, you’ll most likely find her among fiddle leaf figs and cane furniture, in her Yamba…
Heart and Soul of a region
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Michael-Hampson-outside.jpg 1500 2250 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Michael-Hampson-outside.jpgNorco Co-operative
Norco has an impressive origin story.
Generational innovation
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/ABL-2.jpg 1440 1080 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/ABL-2.jpgAustralian Bay Lobster Producers
Thenus australiensis. Moreton Bay bugs. The Bay Lobster. Whatever nomenclature you want to use, there is no doubt that these crustaceans are a much-loved staple of Australian seafood menus.
sewing love for a lifetime
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/04/patches-kyogle-001.jpg 1232 816 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/04/patches-kyogle-001.jpgPatches of Kyogle
Jeannine Smith grew up under her mother’s sewing machine in Western Samoa. “My mother was a professional dressmaker,” says Jeannine…
main street royalty reigns
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/03/Alstonville-quality-meats-image-1.jpg 2000 1333 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2018/03/Alstonville-quality-meats-image-1.jpgAlstonville Quality Meats
There’s a giggle in the undertone of conversation when Ashley and Tina Thomson share their claim to fame as being the multi-award winning Sausage Kings…
Flexing the entrepreneurial muscle
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Summit_Matthew-scaled.jpg 2560 1707 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Summit_Matthew-scaled.jpgSummit Sport & Fitness
Like many Northern Rivers businesses, Summit Sport & Fitness has undergone immense change in 2022 – except, rather than being buffeted by floods or pandemic, these changes are positive, and mark a new chapter for owner Matthew George.
Art of Glass
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Tweed-Coast-Glass_product-shot.jpg 541 817 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Tweed-Coast-Glass_product-shot.jpgTweed Coast Glass
Anyone who lives between the Gold Coast and Ballina with even a passing involvement in the building trade will be familiar with Tweed Coast Glass.
Spirit of Byron in a bottle
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Cawarra-Cosmetics_Katrina-2-scaled.jpg 2560 1707 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/Cawarra-Cosmetics_Katrina-2-scaled.jpgCawarra Cosmetics
Cawarra Cosmetics has been a leading manufacturer of Australian skincare, personal care and cleaning products in the region for more than 40 years.
You can judge a book by its cover
https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/CharlieFox-Co_Jess-scaled.jpg 1440 2560 In Good Company | Northern Rivers In Good Company | Northern Rivers https://ingoodcompanynorthernrivers.com.au/wp-content/uploads/2022/12/CharlieFox-Co_Jess-scaled.jpgCharlie & Fox
When Jess Tunnage’s mother-in-law gave her a sewing machine for Christmas a few years ago, she had no idea how to use it.